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1
E-Commerce Shopping Motivation and the Influence of ...
https://www.frontiersin.org/articles/10.3389/frai.2020.00067/full
In the present study, we propose the use of shoppers' online shopping motivation in tailoring six commonly used influence strategies: ...
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https://www.frontiersin.org/articles/10.3389/frai.2020.00067/full
In the present study, we propose the use of shoppers' online shopping motivation in tailoring six commonly used influence strategies: ...
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2
Online Shopping: Motivation, Loyalty and Process
https://marketing.expertjournals.com/23446773-804/
by B BARNARD · 2020 · Cited by 4 —
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https://marketing.expertjournals.com/23446773-804/
by B BARNARD · 2020 · Cited by 4 —
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3
Convenience Isn't the Only Reason People Buy Online
https://www.marketingcharts.com/industries/retail-and-e-commerce-117489
About half (47%) of respondents are motivated to purchase online because it's easier to do so, while 42% enjoy the variety of products available ...
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https://www.marketingcharts.com/industries/retail-and-e-commerce-117489
About half (47%) of respondents are motivated to purchase online because it's easier to do so, while 42% enjoy the variety of products available ...
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4
Consumer Motivations for Online Shopping - UKDiss.com
https://ukdiss.com/examples/online-shopping-consumer-motivations-and-investigation-of-future-patterns-in-the-uk.php
One oft-mentioned reason and an early consumer motivating factor, for shopping online is the convenience of doing so as consumers won't need to go to the retail ...
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https://ukdiss.com/examples/online-shopping-consumer-motivations-and-investigation-of-future-patterns-in-the-uk.php
One oft-mentioned reason and an early consumer motivating factor, for shopping online is the convenience of doing so as consumers won't need to go to the retail ...
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5
Motivations and barriers to purchasing online - Emerald Insight
https://www.emerald.com/insight/content/doi/10.1108/SAJBS-11-2016-0088/full/html
The differences and similarities in the buying behaviour of online consumers have been being debated now for many years. It is believed that ...
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https://www.emerald.com/insight/content/doi/10.1108/SAJBS-11-2016-0088/full/html
The differences and similarities in the buying behaviour of online consumers have been being debated now for many years. It is believed that ...
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6
Consumers are changing their online shopping motivations
https://chainstoreage.com/consumers-are-changing-their-online-shopping-motivations
According to the latest weekly BOXpoll consumer survey from Pitney Bowes, more than half (56%) of respondents said their motivations for buying ...
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https://chainstoreage.com/consumers-are-changing-their-online-shopping-motivations
According to the latest weekly BOXpoll consumer survey from Pitney Bowes, more than half (56%) of respondents said their motivations for buying ...
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7
Consumer Motivations for Online Shopping - AIS eLibrary
https://aisel.aisnet.org/amcis2000/112/
Consumers shop online for goal-oriented, instrumental reasons, and for experiential reasons. However, goaloriented motives are more common among online shoppers ...
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https://aisel.aisnet.org/amcis2000/112/
Consumers shop online for goal-oriented, instrumental reasons, and for experiential reasons. However, goaloriented motives are more common among online shoppers ...
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8
CONSUMER MOTIVATION AND CONCERN FACTORS FOR ...
https://core.ac.uk/download/pdf/89468777.pdf
online European consumers plan to purchase goods or services via the Internet in ... Consumer Motivation and Online Shopping in Turkey.
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https://core.ac.uk/download/pdf/89468777.pdf
online European consumers plan to purchase goods or services via the Internet in ... Consumer Motivation and Online Shopping in Turkey.
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9
Motivations behind consumers' online shopping cart use
https://www.sciencedirect.com/science/article/pii/S0148296309002197
The motivations for online shopping and online buying are different. For online shopping, a primary motivation is the inconvenience of physically going from a ...
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https://www.sciencedirect.com/science/article/pii/S0148296309002197
The motivations for online shopping and online buying are different. For online shopping, a primary motivation is the inconvenience of physically going from a ...
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10
Self-Escapism Motivated Online Shopping Engagement
https://www.tandfonline.com/doi/abs/10.1080/15332861.2021.2021582
The findings indicate users' self-escapism motivation of online shopping engagement as a two-dimensional construct consisting of self- ...
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https://www.tandfonline.com/doi/abs/10.1080/15332861.2021.2021582
The findings indicate users' self-escapism motivation of online shopping engagement as a two-dimensional construct consisting of self- ...
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11
Buyer Motivation: Getting More of Your eCommerce ...
https://beeketing.com/blog/buyer-motivation/
Buyer motivation, also known as buying motive, is a combination of people's emotional and factual states that drives their urge to purchase. These are also the ...
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https://beeketing.com/blog/buyer-motivation/
Buyer motivation, also known as buying motive, is a combination of people's emotional and factual states that drives their urge to purchase. These are also the ...
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12
(PDF) The influence of online shopping motivation and ...
https://www.researchgate.net/publication/331552725_The_influence_of_online_shopping_motivation_and_product_browsing_toward_impulsive_buying_of_fashion_products_on_a_social_commerce
Online shoppers are motivated to shop online for both utilitarian and hedonic reasons (Pappas et al., 2017) . This, further, means that online ...
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https://www.researchgate.net/publication/331552725_The_influence_of_online_shopping_motivation_and_product_browsing_toward_impulsive_buying_of_fashion_products_on_a_social_commerce
Online shoppers are motivated to shop online for both utilitarian and hedonic reasons (Pappas et al., 2017) . This, further, means that online ...
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13
BEYOND BUYING TO SHOPPERS: MOTIVATION TOWARDS ...
https://search.proquest.com/openview/975928a77ee9f8a5f08aca3ff2877e81/1?pq-origsite=gscholar&cbl=2042844
Main motivations for consumers to shop online are diversified in comparison to brick and mortar stores as it provides more available of product, convenience, ...
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https://search.proquest.com/openview/975928a77ee9f8a5f08aca3ff2877e81/1?pq-origsite=gscholar&cbl=2042844
Main motivations for consumers to shop online are diversified in comparison to brick and mortar stores as it provides more available of product, convenience, ...
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14
Online Shopping Motivations, Information Search, and ...
https://koreascience.kr/article/JAKO201416954329249.pdf
Indian online purchase behavior (Beldona, Racherla & Mundhra,. 2011). This requires understanding the reasons or motivations that stimulate the consumers to ...
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https://koreascience.kr/article/JAKO201416954329249.pdf
Indian online purchase behavior (Beldona, Racherla & Mundhra,. 2011). This requires understanding the reasons or motivations that stimulate the consumers to ...
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15
Motivation of Online Buyer Behavior
https://www.cjournal.cz/files/141.pdf
motives and experience of the respondents with online shopping. ... ing the final purchase decision, motivation plays one of the key roles and it represents ...
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https://www.cjournal.cz/files/141.pdf
motives and experience of the respondents with online shopping. ... ing the final purchase decision, motivation plays one of the key roles and it represents ...
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16
online shopping motivation factors and their effect on ...
https://www.academia.edu/1483527/ONLINE_SHOPPING_MOTIVATION_FACTORS_AND_THEIR_EFFECT_ON_LITHUANIAN_CONSUMERS
The findings suggest that the majority of analyzed loyalty programs reward a repeat purchasing. Lithuanian retail banks launching loyalty programs for two ...
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https://www.academia.edu/1483527/ONLINE_SHOPPING_MOTIVATION_FACTORS_AND_THEIR_EFFECT_ON_LITHUANIAN_CONSUMERS
The findings suggest that the majority of analyzed loyalty programs reward a repeat purchasing. Lithuanian retail banks launching loyalty programs for two ...
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17
Key Factors Motivating on Online Buying Behaviour-An ...
https://www.abacademies.org/articles/key-factors-motivating-on-online-buying-behaviouran-empirical-study-14652.html
Most of the young and emerging consumers are depending heavily on online shopping for their daily grocery to clothing, fashion, foot wear and their family ...
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https://www.abacademies.org/articles/key-factors-motivating-on-online-buying-behaviouran-empirical-study-14652.html
Most of the young and emerging consumers are depending heavily on online shopping for their daily grocery to clothing, fashion, foot wear and their family ...
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18
Consumer Motivation to Purchase Online - Repositorio ESAN
https://repositorio.esan.edu.pe/bitstream/handle/20.500.12640/2130/2019_MAGEM_17-2_06_T.pdf?sequence=1&isAllowed=y
Consumer Motivation to Purchase Online: A. Conceptual Frame Work for Digital Marketers in the young Parisian target(25-29 years old).
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https://repositorio.esan.edu.pe/bitstream/handle/20.500.12640/2130/2019_MAGEM_17-2_06_T.pdf?sequence=1&isAllowed=y
Consumer Motivation to Purchase Online: A. Conceptual Frame Work for Digital Marketers in the young Parisian target(25-29 years old).
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19
SHOPPING MOTIVATION IN CONSUMER LOYALTY ...
http://repositori.uji.es/xmlui/bitstream/handle/10234/195364/76987.pdf?sequence=1
(2019), “Examining utilitarian and hedonic motivations in online shopping in. India: moderating effect of product browsing behavior”, International Journal of ...
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http://repositori.uji.es/xmlui/bitstream/handle/10234/195364/76987.pdf?sequence=1
(2019), “Examining utilitarian and hedonic motivations in online shopping in. India: moderating effect of product browsing behavior”, International Journal of ...
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20
Online Apparel Consumer Behavior: Hedonic Motivation & Post
https://digitalcommons.uri.edu/cgi/viewcontent.cgi?article=1004&context=tmd_major_papers
Key Words. Apparel, fashion, e-Commerce, online shopping, online consumer, hedonic motivation, post- purchase, eWOM, website attributes, literature review ...
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https://digitalcommons.uri.edu/cgi/viewcontent.cgi?article=1004&context=tmd_major_papers
Key Words. Apparel, fashion, e-Commerce, online shopping, online consumer, hedonic motivation, post- purchase, eWOM, website attributes, literature review ...
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21
How Customer Shopping Motivation Influences Perceived ...
https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1192&context=amj
Keywords – Customer shopping motivation, retail environment, atmospherics, servicescapes ... Wal-Mart lost billions by listening to customers. [online].
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https://digitalcommons.kennesaw.edu/cgi/viewcontent.cgi?article=1192&context=amj
Keywords – Customer shopping motivation, retail environment, atmospherics, servicescapes ... Wal-Mart lost billions by listening to customers. [online].
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22
Shopping Motivation and the Influence of Perceived Product ...
https://dl.acm.org/doi/abs/10.1145/3314183.3323852
Understanding a consumer's motivation to shop online with a vendor can help an e-business better understand the attitude of customers and what they look out ...
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https://dl.acm.org/doi/abs/10.1145/3314183.3323852
Understanding a consumer's motivation to shop online with a vendor can help an e-business better understand the attitude of customers and what they look out ...
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23
Online second-hand shopping motivation - Dr. Justin Paul
http://justinpaul.uprrp.edu/wp-content/uploads/2019/11/OSSM-published.pdf
Keywords: Shopping motivation. Second-hand shopping. Scale development. P2P/C2C e-commerce. Attitude. Repurchase intention. A B S T R A C T. Despite the ...
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http://justinpaul.uprrp.edu/wp-content/uploads/2019/11/OSSM-published.pdf
Keywords: Shopping motivation. Second-hand shopping. Scale development. P2P/C2C e-commerce. Attitude. Repurchase intention. A B S T R A C T. Despite the ...
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24
Consumers' Motivation towards Purchase Intention on Online ...
https://www.icbmis-utb.org/article/1/assets/17.pdf
The aim for this study is to explore the consumers' motivation in. Brunei such as privacy, website features or designs, online shopping convenience and.
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https://www.icbmis-utb.org/article/1/assets/17.pdf
The aim for this study is to explore the consumers' motivation in. Brunei such as privacy, website features or designs, online shopping convenience and.
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25
U.S. consumer increased online purchase motivation 2018 l ...
https://www.statista.com/statistics/946738/factors-encourage-consumers-purchase-more-online-usa/
This statistic presents the factors that would encourage consumers in the United States to purchase more online. According to the 2018 ...
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https://www.statista.com/statistics/946738/factors-encourage-consumers-purchase-more-online-usa/
This statistic presents the factors that would encourage consumers in the United States to purchase more online. According to the 2018 ...
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26
Motivation impulses customers' online shopping intention via ...
http://www.ijmp.jor.br/index.php/ijmp/article/view/1740
Thus, six factors influence consumers' online purchasing intentions via cashback and rewards apps: Perceived Usefulness, Perceived Convenience ...
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http://www.ijmp.jor.br/index.php/ijmp/article/view/1740
Thus, six factors influence consumers' online purchasing intentions via cashback and rewards apps: Perceived Usefulness, Perceived Convenience ...
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27
The 8 Buyer Motives Every Salesperson Should Know
https://blog.hubspot.com/sales/buying-motives
Buyer motivation is the set of factors that influence your customers' buying decisions. These thoughts, feelings, and instincts determine ...
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https://blog.hubspot.com/sales/buying-motives
Buyer motivation is the set of factors that influence your customers' buying decisions. These thoughts, feelings, and instincts determine ...
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28
"Consumer Motivations and Perceived Value in Online ...
https://scholarworks.uark.edu/etd/3977/
The perceived value significantly influenced purchase intention toward online second-hand luxury fashion retailers. Stepwise multiple regression showed that the ...
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https://scholarworks.uark.edu/etd/3977/
The perceived value significantly influenced purchase intention toward online second-hand luxury fashion retailers. Stepwise multiple regression showed that the ...
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29
consumer motivation and concern factors for online shopping ...
https://www.semanticscholar.org/paper/CONSUMER-MOTIVATION-AND-CONCERN-FACTORS-FOR-ONLINE-Topalo-Lu/1d38a2876810f5921bc527afd3bc87560719d97e
An integrated model of motivation and concern factors on the online shopping is developed to test the causal effect variables. Current study points out that ...
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https://www.semanticscholar.org/paper/CONSUMER-MOTIVATION-AND-CONCERN-FACTORS-FOR-ONLINE-Topalo-Lu/1d38a2876810f5921bc527afd3bc87560719d97e
An integrated model of motivation and concern factors on the online shopping is developed to test the causal effect variables. Current study points out that ...
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30
What is Buying Motivation - Use These 10 Customer Motivators
https://www.revechat.com/blog/buying-motivation/
Buying motivation is simply the influence that gives the impulse to buy or purchase goods or services. It may be defined as a drive or urge or ...
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https://www.revechat.com/blog/buying-motivation/
Buying motivation is simply the influence that gives the impulse to buy or purchase goods or services. It may be defined as a drive or urge or ...
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31
What Motivates Consumers to Shop Online? An Empirical ...
https://journalofbusiness.org/index.php/GJMBR/article/download/3081/2982/
Motivations to engage in retail shopping includes both utilitarian and ... Keywords: online shopping, consumer behavior, motivation, hedonic, utilitarian.
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https://journalofbusiness.org/index.php/GJMBR/article/download/3081/2982/
Motivations to engage in retail shopping includes both utilitarian and ... Keywords: online shopping, consumer behavior, motivation, hedonic, utilitarian.
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32
How to Motivate Today's Consumers - Explorer Research
https://explorerresearch.com/how-to-motivate-todays-consumers-2/
The ease and convenience people discovered shopping online throughout the pandemic will continue to remain important even after the pandemic.
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https://explorerresearch.com/how-to-motivate-todays-consumers-2/
The ease and convenience people discovered shopping online throughout the pandemic will continue to remain important even after the pandemic.
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33
How to Influence Buyer Motivation For Your Ecommerce
https://www.brightpearl.com/blog/how-to-influence-buyer-motivation-for-your-ecommerce
Why We Buy · Needs · Pleasure · FOMO · Scare Tactics · Health Anxiety · Financial Gain · Impulse Buying · Self-improvement.
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https://www.brightpearl.com/blog/how-to-influence-buyer-motivation-for-your-ecommerce
Why We Buy · Needs · Pleasure · FOMO · Scare Tactics · Health Anxiety · Financial Gain · Impulse Buying · Self-improvement.
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34
Motivation Towards Online Shopping - 996 Words - IPL.org
https://www.ipl.org/essay/The-Motivation-Of-Online-Shopping-PK6JKJWHESJFR
With the help of many of the sources it is clear that the people are being motivated towards online shopping due to technological advancements and to spend ...
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https://www.ipl.org/essay/The-Motivation-Of-Online-Shopping-PK6JKJWHESJFR
With the help of many of the sources it is clear that the people are being motivated towards online shopping due to technological advancements and to spend ...
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35
shopping motivation on online purchase - SEAJBEL
https://seajbel.com/wp-content/uploads/2014/01/KLB3152-KHAIRUL-AND-SITI-SHOPPING-MOTIVATION-ON-ONLINE-PURCHASE-A-MEASURING-BASED-ON-RELIABILITY-VALUE.pdf
This is a conceptual paper to study the individual motivation values and attitudes in influence online purchase intention. The.
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https://seajbel.com/wp-content/uploads/2014/01/KLB3152-KHAIRUL-AND-SITI-SHOPPING-MOTIVATION-ON-ONLINE-PURCHASE-A-MEASURING-BASED-ON-RELIABILITY-VALUE.pdf
This is a conceptual paper to study the individual motivation values and attitudes in influence online purchase intention. The.
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36
Online and Offline Shopping Motivation of Apparel Consumers ...
https://www.ccsenet.org/journal/index.php/ijms/article/view/56923
Consumers of this study were affected by all the utilitarian motivating factors as well as almost all the hedonic shopping motivations measured. It was revealed ...
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https://www.ccsenet.org/journal/index.php/ijms/article/view/56923
Consumers of this study were affected by all the utilitarian motivating factors as well as almost all the hedonic shopping motivations measured. It was revealed ...
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37
THE EFFECT OF ONLINE CONSUMER INTERACTION AND ...
http://e-journal.president.ac.id/presunivojs/index.php/FIRM-JOURNAL/article/view/1555
This study aims to examine the consumer interaction and shopping motivation on purchase intention mediated by EWOM, brand awareness, and brand attitude in the ...
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http://e-journal.president.ac.id/presunivojs/index.php/FIRM-JOURNAL/article/view/1555
This study aims to examine the consumer interaction and shopping motivation on purchase intention mediated by EWOM, brand awareness, and brand attitude in the ...
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38
Buyer Motivation Market Research - TraQline
https://www.traqline.com/solutions/purchase-motivation/
Get inside the mind of your consumer to improve marketing, merchandising, and satisfaction. Use TraQline's valuable insights to uncover consumer purchase ...
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https://www.traqline.com/solutions/purchase-motivation/
Get inside the mind of your consumer to improve marketing, merchandising, and satisfaction. Use TraQline's valuable insights to uncover consumer purchase ...
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39
shopping motivation towards online - 2272 Words - Bartleby.com
https://www.bartleby.com/essay/shopping-motivation-towards-online-P33XFCZDKD6TA
Furthermore the online shopping industry keeps growing and more products are made available online. You can now find all kinds of goods on the internet and you ...
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https://www.bartleby.com/essay/shopping-motivation-towards-online-P33XFCZDKD6TA
Furthermore the online shopping industry keeps growing and more products are made available online. You can now find all kinds of goods on the internet and you ...
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40
Online Shopping Motivations Archives
https://www.digitalmarketingcommunity.com/personalization/online-shopping-motivations/
A shopping motivation defines the overall dispositions of online consumers towards the task of shopping online. Such motivations may include a variety of ...
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https://www.digitalmarketingcommunity.com/personalization/online-shopping-motivations/
A shopping motivation defines the overall dispositions of online consumers towards the task of shopping online. Such motivations may include a variety of ...
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41
Motivation factors for online buying: the price driver - aut.ac.nz
https://openrepository.aut.ac.nz/handle/10292/522?show=full
The idea that buying online provides both asking and hidden cost savings is an assumption that has been promoted by IT advocates of the commercial opportunity.
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https://openrepository.aut.ac.nz/handle/10292/522?show=full
The idea that buying online provides both asking and hidden cost savings is an assumption that has been promoted by IT advocates of the commercial opportunity.
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42
Impact of Hedonic Motivation on Consumer Satisfaction ...
https://muse.jhu.edu/article/731882
Relieving stress, mood enhancement, and enjoying leisure time are other reasons for customers to enjoy online shopping. These hedonic motives ...
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https://muse.jhu.edu/article/731882
Relieving stress, mood enhancement, and enjoying leisure time are other reasons for customers to enjoy online shopping. These hedonic motives ...
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43
How Motivation Influences Online Shopping Report - Ivypanda
https://ivypanda.com/essays/how-motivation-influences-online-shopping/
Past research on consumer motivation focuses on the reasons that consumers shop online. Several theories give reasons for the behavior, but ...
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https://ivypanda.com/essays/how-motivation-influences-online-shopping/
Past research on consumer motivation focuses on the reasons that consumers shop online. Several theories give reasons for the behavior, but ...
→ Check Latest Keyword Rankings ←
44
Buyer Motivation - How to Motivate a Visitor to Buy a Product
https://www.knowband.com/blog/ecommerce-blog/customers-buyer-motivation/
Knowing where your customers have found you online is one of the key factors of how you can decide what they're purchasing. Start by defining ...
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https://www.knowband.com/blog/ecommerce-blog/customers-buyer-motivation/
Knowing where your customers have found you online is one of the key factors of how you can decide what they're purchasing. Start by defining ...
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45
Customer Motivation Surveys: Benefits, Process, and Sample ...
https://www.driveresearch.com/market-research-company-blog/customer-motivation-surveys-benefits-process-and-sample-questions/
For instance, 83% of consumers say they trust the recommendations of friends and family, which will motivate them to make a purchase.
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https://www.driveresearch.com/market-research-company-blog/customer-motivation-surveys-benefits-process-and-sample-questions/
For instance, 83% of consumers say they trust the recommendations of friends and family, which will motivate them to make a purchase.
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46
The Effects of Hedonic and Utilitarian Motivation toward ...
https://ieeexplore.ieee.org/document/9211197
Studies show that there is no influence between hedonic motivation toward attitude, whereas the online purchase intention shows the influence. There is also an ...
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https://ieeexplore.ieee.org/document/9211197
Studies show that there is no influence between hedonic motivation toward attitude, whereas the online purchase intention shows the influence. There is also an ...
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47
MOTIVATIONS ON ONLINE BOOK-SHOPPING OF ...
https://repositorio.iscte-iul.pt/bitstream/10071/9374/1/Weisheng%20Zhang-Motivations%20on%20Online%20Book-shopping%20of%20Univer.pdf
utilitarian and hedonic motivation have no impact on purchase intention of online book shopping. The results show that search intention triggers ...
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https://repositorio.iscte-iul.pt/bitstream/10071/9374/1/Weisheng%20Zhang-Motivations%20on%20Online%20Book-shopping%20of%20Univer.pdf
utilitarian and hedonic motivation have no impact on purchase intention of online book shopping. The results show that search intention triggers ...
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48
Online second-hand shopping motivation â ... - IDEAS/RePEc
https://ideas.repec.org/a/eee/joreco/v51y2019icp19-32.html
Further, the study results reveal that OSSM positively predicts attitude and repurchase intention. This study has important implications to the online P2P ...
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https://ideas.repec.org/a/eee/joreco/v51y2019icp19-32.html
Further, the study results reveal that OSSM positively predicts attitude and repurchase intention. This study has important implications to the online P2P ...
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49
Shopping motivations and their influence on shopping ...
https://researchonline.nd.edu.au/cgi/viewcontent.cgi?article=1008&context=theses
atmosphere and shopping motivation is partially supported in Perth, whereas the ... Model of Online Store Atmospherics and Shopper Responses”, Psychology.
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https://researchonline.nd.edu.au/cgi/viewcontent.cgi?article=1008&context=theses
atmosphere and shopping motivation is partially supported in Perth, whereas the ... Model of Online Store Atmospherics and Shopper Responses”, Psychology.
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50
How Motivational Factors Affect the Online Shopping Behavior
https://mpra.ub.uni-muenchen.de/112290/
The results showed that motivational factors i.e. Social, Empowerment, and Remuneration have a significant relationship with Trust and Online ...
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https://mpra.ub.uni-muenchen.de/112290/
The results showed that motivational factors i.e. Social, Empowerment, and Remuneration have a significant relationship with Trust and Online ...
→ Check Latest Keyword Rankings ←
51
Online Shopping Motives during the COVID-19 Pandemic ...
https://www.mdpi.com/2071-1050/12/24/10247/htm
Hedonic motives. Research in e-commerce has found that hedonic motivation is positively related to online (re)purchase intentions [41,42,45,46,52] ...
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https://www.mdpi.com/2071-1050/12/24/10247/htm
Hedonic motives. Research in e-commerce has found that hedonic motivation is positively related to online (re)purchase intentions [41,42,45,46,52] ...
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52
An Empirical Study on Shopping Motivation among ...
http://journals.sagepub.com/doi/10.1177/0972150918807085
Information on foreign branded clothing is easily available in both online and offline shopping. However, the utilitarian consumers evaluate the online and ...
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http://journals.sagepub.com/doi/10.1177/0972150918807085
Information on foreign branded clothing is easily available in both online and offline shopping. However, the utilitarian consumers evaluate the online and ...
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53
Changing Consumer Motivations & Expectations | Accenture
https://www.accenture.com/us-en/insights/strategy/reimagined-consumer-expectations
Accenture identifies what motivates consumers & how these motivations lead to ... And along with their increased online shopping, consumers expect more ...
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https://www.accenture.com/us-en/insights/strategy/reimagined-consumer-expectations
Accenture identifies what motivates consumers & how these motivations lead to ... And along with their increased online shopping, consumers expect more ...
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54
Factors affecting consumer buying motivations
https://journalppw.com/index.php/jpsp/article/download/1562/838/1798
influencing consumers a motivation to make their buying decision, ... consumers buying motivation. ... online shopping sites along with the quality is.
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https://journalppw.com/index.php/jpsp/article/download/1562/838/1798
influencing consumers a motivation to make their buying decision, ... consumers buying motivation. ... online shopping sites along with the quality is.
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55
What Motivates Customers to Buy - Kommand.me
https://www.kommand.me/what-motivates-customers-to-buy-b119
Your method of delivery, physical location, or simply the ease of use of your website can all contribute to this motivation. If the shopping ...
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https://www.kommand.me/what-motivates-customers-to-buy-b119
Your method of delivery, physical location, or simply the ease of use of your website can all contribute to this motivation. If the shopping ...
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56
THE INFLUENCE OF HEDONIC SHOPPING MOTIVATION TO ...
https://doaj.org/article/00cae48a7e5b463e92609a8befd6a4bc
THE INFLUENCE OF HEDONIC SHOPPING MOTIVATION TO THE IMPULSE BUYING OF ONLINE-SHOPPING CONSUMER ON INSTAGRAM · Abstract · Keywords · Published in Russian Journal of ...
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https://doaj.org/article/00cae48a7e5b463e92609a8befd6a4bc
THE INFLUENCE OF HEDONIC SHOPPING MOTIVATION TO THE IMPULSE BUYING OF ONLINE-SHOPPING CONSUMER ON INSTAGRAM · Abstract · Keywords · Published in Russian Journal of ...
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57
Motivation for online impulse buying
http://wiki.stoa.usp.br/images/c/cc/Onlinebuying.pdf
Impulse buying accounts for a large proportion of consumer shopping behavior in the bricks-and-mortar retail market. Online retailers also expect to profit ...
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http://wiki.stoa.usp.br/images/c/cc/Onlinebuying.pdf
Impulse buying accounts for a large proportion of consumer shopping behavior in the bricks-and-mortar retail market. Online retailers also expect to profit ...
→ Check Latest Keyword Rankings ←
58
The psychology of shopping: Ideas for increasing e-commerce ...
https://www.brandcampdigital.com/post/the-psychology-of-shopping
Augmenting motivation through product suggestions ... When shopping online, people often want to be shown something specific rather than browsing ...
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https://www.brandcampdigital.com/post/the-psychology-of-shopping
Augmenting motivation through product suggestions ... When shopping online, people often want to be shown something specific rather than browsing ...
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59
How Intrinsic Motivation helps to boost eCommerce purchases
https://www.upshot.ai/blog/how-intrinsic-motivation-helps-to-boost-ecommerce-purchases/
Speaking about eCommerce, we have to answer first: Why would your customer decide to shop online? 'It's fast and convenient. I don't even have ...
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https://www.upshot.ai/blog/how-intrinsic-motivation-helps-to-boost-ecommerce-purchases/
Speaking about eCommerce, we have to answer first: Why would your customer decide to shop online? 'It's fast and convenient. I don't even have ...
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60
8 Types of Buyer Motivation Every eCommerce Brand Should ...
https://www.channelsight.com/blog/buyer-motivation
Need. Need is probably the most powerful purchase motivation. · Pleasure. Most consumers buy more than just basic necessities. · Acceptance.
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https://www.channelsight.com/blog/buyer-motivation
Need. Need is probably the most powerful purchase motivation. · Pleasure. Most consumers buy more than just basic necessities. · Acceptance.
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61
Nexus Between Consumer's Motivations and Online Purchase ...
https://europepmc.org/article/pmc/pmc9257183
This study aimed to investigate the effects of customers' motivations (specifically young consumers) on online purchase intentions as ...
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https://europepmc.org/article/pmc/pmc9257183
This study aimed to investigate the effects of customers' motivations (specifically young consumers) on online purchase intentions as ...
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62
The consumer's motivation towards online purchase intention ...
https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/82/e3sconf_icadai21_02040.pdf
The consumer's motivation towards online purchase intention of chicken meat during the. Covid-19 pandemic. Silvia Dewi Sagita Andik*, Arief Daryanto, ...
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https://www.e3s-conferences.org/articles/e3sconf/pdf/2021/82/e3sconf_icadai21_02040.pdf
The consumer's motivation towards online purchase intention of chicken meat during the. Covid-19 pandemic. Silvia Dewi Sagita Andik*, Arief Daryanto, ...
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63
10 motivations that move customers to buy
https://www.bizjournals.com/bizjournals/how-to/marketing/2018/06/10-motivations-that-move-customers-to-buy.html
7. To forget our problems. Whether it's buying clothes to help us “look the part” or taking an exotic vacation to get “recharged,” purchasing ...
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https://www.bizjournals.com/bizjournals/how-to/marketing/2018/06/10-motivations-that-move-customers-to-buy.html
7. To forget our problems. Whether it's buying clothes to help us “look the part” or taking an exotic vacation to get “recharged,” purchasing ...
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64
Know the Motivation & Behavior of Your Different Types of ...
https://www.addonsolutions.com/blog/know-motivation-behavior-different-types-ecommerce-shoppers.html
According to online shopping behavior surveys, loyal or repeat customers are accounting 80% sales of the ecommerce and becoming dream shopper ...
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https://www.addonsolutions.com/blog/know-motivation-behavior-different-types-ecommerce-shoppers.html
According to online shopping behavior surveys, loyal or repeat customers are accounting 80% sales of the ecommerce and becoming dream shopper ...
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65
Understanding eCommerce Customer Motivation
https://understandingecommerce.com/understanding-ecommerce-customer-motivation/
So, consider raising motivation levels by offering a coupon, limited-time promotion, a freebie with a first-time purchase, or free shipping.
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https://understandingecommerce.com/understanding-ecommerce-customer-motivation/
So, consider raising motivation levels by offering a coupon, limited-time promotion, a freebie with a first-time purchase, or free shipping.
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66
Motivation and satisfaction in online grocery shopping
https://openaccess.city.ac.uk/id/eprint/12284/1/Balabanis-Souitaris%20for%20LRP%20final%20revision.doc
Benefit segmentation categorizes consumers on the basis of common motivations to purchase a product or service.10 Hence, in the context of retailing, which is ...
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https://openaccess.city.ac.uk/id/eprint/12284/1/Balabanis-Souitaris%20for%20LRP%20final%20revision.doc
Benefit segmentation categorizes consumers on the basis of common motivations to purchase a product or service.10 Hence, in the context of retailing, which is ...
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67
ONLINE SHOPPING MOTIVATION FACTORS AND THEIR ...
https://ecoman.ktu.lt/index.php/Ekv/article/view/9392
The results of literature analysis show that there are three groups of factors effecting online shopping: 1) perceived characteristics of the Internet as a sale ...
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https://ecoman.ktu.lt/index.php/Ekv/article/view/9392
The results of literature analysis show that there are three groups of factors effecting online shopping: 1) perceived characteristics of the Internet as a sale ...
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68
The Influence Of Online Shopping Motivation And Product ...
https://www.ijsrp.org/research-paper-0718/ijsrp-p7964.pdf
Abstract- The purpose of this study is to analyze the direct and indirect influence of online shopping motivation (i.e hedonic and.
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https://www.ijsrp.org/research-paper-0718/ijsrp-p7964.pdf
Abstract- The purpose of this study is to analyze the direct and indirect influence of online shopping motivation (i.e hedonic and.
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69
The Role of Motivation on Purchase Intention of Online Games ...
https://www.ingentaconnect.com/contentone/asp/asl/2015/00000021/00000004/art00007
The results show that the motivational factors influencing purchase intentions are perceived value, enjoyment story, length enjoyment, enjoyment control, and ...
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https://www.ingentaconnect.com/contentone/asp/asl/2015/00000021/00000004/art00007
The results show that the motivational factors influencing purchase intentions are perceived value, enjoyment story, length enjoyment, enjoyment control, and ...
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70
How gender affects the relationship between hedonic ...
https://onlinelibrary.wiley.com/doi/abs/10.1002/cb.1450
ABSTRACT Five hundred and fifteen consumer responses are used to model the affect of online hedonic shopping motivation and online purchase ...
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https://onlinelibrary.wiley.com/doi/abs/10.1002/cb.1450
ABSTRACT Five hundred and fifteen consumer responses are used to model the affect of online hedonic shopping motivation and online purchase ...
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71
Extrinsic versus intrinsic motivations for consumers to shop on ...
https://www.endlessgain.com/wp-content/uploads/2017/10/Extrinsic_versus_intrinsic_motivations_for_consume.pdf
This study examined whether such intrinsic motivations can be used to ... Fashion. Involvement. Shopping. Online. Fig. 2. Research model.
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https://www.endlessgain.com/wp-content/uploads/2017/10/Extrinsic_versus_intrinsic_motivations_for_consume.pdf
This study examined whether such intrinsic motivations can be used to ... Fashion. Involvement. Shopping. Online. Fig. 2. Research model.
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72
the effect of motivation on purchasing intention of online ...
https://journal.binus.ac.id/index.php/commit/article/download/592/570/1175
result of research shows that motivation factor that has high effect to ... Keywords: Online games; SEM virtual items; Purchase behavior; perfect world.
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https://journal.binus.ac.id/index.php/commit/article/download/592/570/1175
result of research shows that motivation factor that has high effect to ... Keywords: Online games; SEM virtual items; Purchase behavior; perfect world.
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73
Psychographics and Shopping Motivation - Adamant Links
https://adamantlinks.com/assets/blog/psychographics-and-shopping-motivation.html
Shopping motivation defines what makes people want to buy your products or services. In terms of motivation, shopping is either hedonistic (referring to the ...
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https://adamantlinks.com/assets/blog/psychographics-and-shopping-motivation.html
Shopping motivation defines what makes people want to buy your products or services. In terms of motivation, shopping is either hedonistic (referring to the ...
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74
HOW MOTIVATION, ABILITY, AND OPPORTUNITY CAN ...
https://www.ijbel.com/wp-content/uploads/2018/01/ACC-42.pdf
Despite the recognition of social media's significant role in increasing e-commerce, the key drivers of online shopping have been little explored.
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https://www.ijbel.com/wp-content/uploads/2018/01/ACC-42.pdf
Despite the recognition of social media's significant role in increasing e-commerce, the key drivers of online shopping have been little explored.
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75
Consumer Motivations for Click-and-Collect and Home ...
https://link.springer.com/chapter/10.1007/978-3-319-92084-9_13
When consumers shop online to multichannel retailers they usually can ... Linking this issue with the delivery method in an online purchase, ...
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https://link.springer.com/chapter/10.1007/978-3-319-92084-9_13
When consumers shop online to multichannel retailers they usually can ... Linking this issue with the delivery method in an online purchase, ...
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76
Understanding consumer behavior and motivations
https://blogs.oracle.com/advertising/post/understanding-consumer-behavior-and-motivations
One in five shoppers (19 percent) report that doing pre-shopping research online first is crucial, and one-third (33 percent) of consumers head ...
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https://blogs.oracle.com/advertising/post/understanding-consumer-behavior-and-motivations
One in five shoppers (19 percent) report that doing pre-shopping research online first is crucial, and one-third (33 percent) of consumers head ...
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77
Impact of Consumer Characteristics and Hedonic Shopping ...
https://trace.tennessee.edu/cgi/viewcontent.cgi?article=1270&context=utk_graddiss
The present research examined the relationship between hedonic shopping motivations and shopping values in online auctions and found that the hedonic shopping.
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https://trace.tennessee.edu/cgi/viewcontent.cgi?article=1270&context=utk_graddiss
The present research examined the relationship between hedonic shopping motivations and shopping values in online auctions and found that the hedonic shopping.
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78
Amazon Knows Why People Buy - Resonate
https://www.resonate.com/blog/amazon-knows-why-people-buy/
They are innovating based on underlying motivations and purchase drivers more effectively than competing brick-and-mortar retailers, which makes ...
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https://www.resonate.com/blog/amazon-knows-why-people-buy/
They are innovating based on underlying motivations and purchase drivers more effectively than competing brick-and-mortar retailers, which makes ...
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79
Consumers' Motivation to purchase Using Shopping Apps
http://27.109.7.66:8080/xmlui/bitstream/handle/123456789/123/MGM07%20Mr%20Vivek%20Kurup%2C%20Mr%20Mohammadsuan%20Shaikh%20and%20Dr%20Vipul%20Patel%2C.pdf?sequence=1&isAllowed=y
This dual taxonomy of shopping motivations (utilitarian and hedonic) is also applicable to shopping using online shopping apps.
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http://27.109.7.66:8080/xmlui/bitstream/handle/123456789/123/MGM07%20Mr%20Vivek%20Kurup%2C%20Mr%20Mohammadsuan%20Shaikh%20and%20Dr%20Vipul%20Patel%2C.pdf?sequence=1&isAllowed=y
This dual taxonomy of shopping motivations (utilitarian and hedonic) is also applicable to shopping using online shopping apps.
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80
Consumers' Attitude towards Online Shopping - DiVA Portal
https://www.diva-portal.org/smash/get/diva2:420724/FULLTEXT01.pd
studies in the felid of consumer attitudes towards online shopping. ... saving factor cannot be neglected as motivation behind online purchasing.
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https://www.diva-portal.org/smash/get/diva2:420724/FULLTEXT01.pd
studies in the felid of consumer attitudes towards online shopping. ... saving factor cannot be neglected as motivation behind online purchasing.
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81
the impact of motivation in using online shopping cart on the ...
https://www.journalmabis.org/mabis/article/download/283/285
The result of research shows that current purchase intent, taking advantage of price promotion has positive and significant effect of frequency of online ...
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https://www.journalmabis.org/mabis/article/download/283/285
The result of research shows that current purchase intent, taking advantage of price promotion has positive and significant effect of frequency of online ...
→ Check Latest Keyword Rankings ←
82
Motivation and emotion/Book/2016/Online shopping motivation
https://en.wikiversity.org/wiki/Motivation_and_emotion/Book/2016/Online_shopping_motivation
1 Overview · 2 Personality Traits · 3 Online Group Buying · 4 Online Compulsive Buying · 5 Conclusion · 6 See also · 7 References ...
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https://en.wikiversity.org/wiki/Motivation_and_emotion/Book/2016/Online_shopping_motivation
1 Overview · 2 Personality Traits · 3 Online Group Buying · 4 Online Compulsive Buying · 5 Conclusion · 6 See also · 7 References ...
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83
Understanding buyer motivation: How it helps you in e ...
https://syncee.co/e-commerce/understanding-buyer-motivation-how-it-helps-you-in-e-commerce-business/
Contests: Contests can make your website more engaging. Everyone likes to have some wins and when they are through online shopping, why not to ...
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https://syncee.co/e-commerce/understanding-buyer-motivation-how-it-helps-you-in-e-commerce-business/
Contests: Contests can make your website more engaging. Everyone likes to have some wins and when they are through online shopping, why not to ...
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84
DESIGN OF MOTIVATION FACTORS AS PARAMETERS FOR ...
https://www.jetir.org/papers/JETIR1808815.pdf
Journal of Emerging Technologies and Innovative Research (JETIR) www.jetir.org. 434. DESIGN OF MOTIVATION FACTORS AS. PARAMETERS FOR ONLINE SHOPPING MODELS.
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https://www.jetir.org/papers/JETIR1808815.pdf
Journal of Emerging Technologies and Innovative Research (JETIR) www.jetir.org. 434. DESIGN OF MOTIVATION FACTORS AS. PARAMETERS FOR ONLINE SHOPPING MODELS.
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85
Motivations and Social Media Influencing Online Purchase ...
https://www.igi-global.com/viewtitle.aspx?titleid=312253
the influence of hedonic and utilitarian motivation on online purchase intention. A sample of 282 valid online buyers were collected who intentionally ...
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https://www.igi-global.com/viewtitle.aspx?titleid=312253
the influence of hedonic and utilitarian motivation on online purchase intention. A sample of 282 valid online buyers were collected who intentionally ...
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86
What motivates people to buy online? - Actualidad eCommerce
https://www.actualidadecommerce.com/en/motiva-las-personas-comprar-online/
Of course this is another of the motivations to buy onlineAs generally, people are more comfortable buying a product when shipping costs are lower. In fact, 71% ...
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https://www.actualidadecommerce.com/en/motiva-las-personas-comprar-online/
Of course this is another of the motivations to buy onlineAs generally, people are more comfortable buying a product when shipping costs are lower. In fact, 71% ...
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87
The Key To A Marketer's Success: Understanding Consumer ...
https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/19/the-key-to-a-marketers-success-understanding-consumer-motivations/
That's because motivations are the primary drivers of purchase decisions. Marketers need to understand the decision-making and purchasing ...
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https://www.forbes.com/sites/forbescommunicationscouncil/2018/04/19/the-key-to-a-marketers-success-understanding-consumer-motivations/
That's because motivations are the primary drivers of purchase decisions. Marketers need to understand the decision-making and purchasing ...
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88
Online Shopping Motives during the COVID-19 ... - MDPI
https://mdpi-res.com/d_attachment/sustainability/sustainability-12-10247/article_deploy/sustainability-12-10247.pdf?version=1607434862
Furthermore, we find that hedonic motivation is a better predictor of purchase intentions than utilitarian motives and that individuals ...
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https://mdpi-res.com/d_attachment/sustainability/sustainability-12-10247/article_deploy/sustainability-12-10247.pdf?version=1607434862
Furthermore, we find that hedonic motivation is a better predictor of purchase intentions than utilitarian motives and that individuals ...
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89
Impact of Hedonic Motivation on Consumer Satisfaction ... - Gale
https://go.gale.com/ps/i.do?id=GALE%7CA620929342&sid=googleScholar&v=2.1&it=r&linkaccess=abs&issn=15288226&p=AONE&sw=w
Relieving stress, mood enhancement, and enjoying leisure time are other reasons for customers to enjoy online shopping. These hedonic motives coexist with each ...
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https://go.gale.com/ps/i.do?id=GALE%7CA620929342&sid=googleScholar&v=2.1&it=r&linkaccess=abs&issn=15288226&p=AONE&sw=w
Relieving stress, mood enhancement, and enjoying leisure time are other reasons for customers to enjoy online shopping. These hedonic motives coexist with each ...
→ Check Latest Keyword Rankings ←
90
Analytics: Key to uncovering and acting on customer motivations
https://www.retaildive.com/ex/mobilecommercedaily/analytics-key-to-uncovering-and-acting-on-customer-motivations
What drives them to make a purchase, to talk about your latest product release ... Focus groups, online surveys, ethnography – they are all tried-and-true ...
→ Check Latest Keyword Rankings ←
https://www.retaildive.com/ex/mobilecommercedaily/analytics-key-to-uncovering-and-acting-on-customer-motivations
What drives them to make a purchase, to talk about your latest product release ... Focus groups, online surveys, ethnography – they are all tried-and-true ...
→ Check Latest Keyword Rankings ←
91
Analysing consumer motivation towards purchasing fashion ...
http://www.inderscience.com/link.php?id=64131
The findings of this research illustrated that consumers are motivated to shop online by utilitarian motivation as well as hedonic motivation.
→ Check Latest Keyword Rankings ←
http://www.inderscience.com/link.php?id=64131
The findings of this research illustrated that consumers are motivated to shop online by utilitarian motivation as well as hedonic motivation.
→ Check Latest Keyword Rankings ←
92
The influence of hedonic Shopping motivation to the Impulse ...
https://cyberleninka.ru/article/n/the-influence-of-hedonic-shopping-motivation-to-the-impulse-buying-of-online-shopping-consumer-on-instagram
Adventure Shopping: shopping activity is an adventure activity in which it can raise motivation and gain the consumer's own world by doing the shopping. • ...
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https://cyberleninka.ru/article/n/the-influence-of-hedonic-shopping-motivation-to-the-impulse-buying-of-online-shopping-consumer-on-instagram
Adventure Shopping: shopping activity is an adventure activity in which it can raise motivation and gain the consumer's own world by doing the shopping. • ...
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93
The Ultimate Guide to Understanding Buyer Motivation to ...
https://oroinc.com/orocrm/blog/the-ultimate-guide-to-understanding-buyer-motivation-to-increase-sales/
Buyer motivation refers to the driving psychological factors behind a purchase. · If your marketing and sales team is aware of these key ...
→ Check Latest Keyword Rankings ←
https://oroinc.com/orocrm/blog/the-ultimate-guide-to-understanding-buyer-motivation-to-increase-sales/
Buyer motivation refers to the driving psychological factors behind a purchase. · If your marketing and sales team is aware of these key ...
→ Check Latest Keyword Rankings ←
94
Hedonic Shopping Motivation and Impulse Buying: The Effect ...
https://www.koreascience.or.kr/article/JAKO202100569413313.kr&sa=U
A person with the tendency to shop based on hedonic intent often spends quality time browsing about online retail stores, leading to unplanned purchases. This ...
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https://www.koreascience.or.kr/article/JAKO202100569413313.kr&sa=U
A person with the tendency to shop based on hedonic intent often spends quality time browsing about online retail stores, leading to unplanned purchases. This ...
→ Check Latest Keyword Rankings ←
95
Motivation for online impulse buying: A two-factor theory ...
https://psycnet.apa.org/record/2016-43576-009
Impulse buying accounts for a large proportion of consumer shopping behavior in the bricks-and-mortar retail market. Online retailers also expect to profit ...
→ Check Latest Keyword Rankings ←
https://psycnet.apa.org/record/2016-43576-009
Impulse buying accounts for a large proportion of consumer shopping behavior in the bricks-and-mortar retail market. Online retailers also expect to profit ...
→ Check Latest Keyword Rankings ←
96
Consumer attitudes and motivations - KPMG International
https://home.kpmg/tr/en/home/insights/2017/01/consumer-attitudes-and-motivations.html
Although younger consumers are increasingly comfortable with buying products online without seeing them first, they are almost twice as likely ...
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https://home.kpmg/tr/en/home/insights/2017/01/consumer-attitudes-and-motivations.html
Although younger consumers are increasingly comfortable with buying products online without seeing them first, they are almost twice as likely ...
→ Check Latest Keyword Rankings ←
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